The site is losing traffic on the basics. Start with the technical block — quick wins.
The foundation is there. Next: structure and content, which drive most growth.
Solid level. Growth now comes from content, links and snippet CTR.
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How to use the checklist
Order matters
Start with the technical block. If pages are not indexed or the site serves duplicates, content work will not pay off.
How to verify items
- Indexing, errors and sitemap: Google Search Console, “Pages” report.
- Speed: our website speed test.
- Meta tags and headings: page source or browser extensions.
- Conversions: GA4, “Key events”.
What next
Below 75%, a few days of technical fixes usually lift impressions. Need help? We will run an audit and build a plan.
Questions
Are my ticks saved?
Yes, in your browser. Come back later and continue.
How often should I run it?
After every major site update and once a quarter as a check-up.
Does it replace an audit?
No. It catches obvious issues; an audit explains traffic drops and sets priorities using Search Console data.
Got a project? Write to us.
A couple of sentences is enough. We reply with a plan, timeline and budget — the estimate is free and non-binding.